In today’s competitive retail environment, businesses are constantly seeking ways to enhance customer experiences and drive sales. One of the most effective yet often overlooked tools is background music. The right playlist can shape customer behavior, influence purchasing decisions, and create a lasting brand impression.

The right music can influence emotions, enhance customer experiences, and even drive sales. But what exactly is music curation, and why should your business invest in it? Let’s explore.

Releasing new music is thrilling but nerve-wracking. To ensure a successful launch, follow these eight crucial steps for artists.